GO LIVE DNS

"Well, day five of the five-day challenge and today is the day when you go live. Yes, you've built your website. You've created all your layouts. You've added all your content and now you are ready to go live. Well, in this episode, all we're going to do is have a look at three different domain name registrars. That's where you go to buy your domain name and we're going to point them at your website that is technically going live. I'm going to show you exactly how to do that. And like I say, we'll look at three different registrars. We're look at Google. We're going to look at Hover, which you might know as Tucows, and we're also going to look at GoDaddy. Between that, you should be pretty confident to make sure that you go live. I'm going to do that immediately after this introduction. We'll go straight into it. It's pretty straightforward stuff, but you can prepare for that now so that when you are ready to flip that switch, you know exactly what to do.

Then in the next episode, what we're going to do is have a look at a QA process. That's quality assurance process. I'm going to show you a checklist of things that you need to make sure that you've done before that you go live. That is it for today. Then tonight in the Sunset Talks, I'm going to be going through growth. I'm going to be going through MOBLE's five-step solution to make sure that you get sales and conversions through your website. As you know, our business name is MOBLE, which is M-O-B-L-E, and that stands for M, motivate, which is about using your forms to collect email addresses and mobiles. We want to increase your database size. Then it's O, onboard. That's getting a small sale, a low-friction sale. We want to get your credit card. So we've got M, get an email address or mobile, O onboard, get a credit card, and then we've got B, which is build. We want to build to your core sale.

So that's when we nurture that customer, make sure that they're not shopping around. They're only using you and then you can put in your proposal and make sure you get that sale. Then we've got L, which is loyalty. It's about getting customers back and make sure they stay with you, and then E, what we call expose. We look at your key customers, your brand evangelists and we make sure that they share your company and your website with all their friends and their colleagues. So we're going to be looking at that tonight in Sunset Talks and as the Sunset Talks not to be missed to make sure your website is a high-converting machine. Okay, that's the introduction. Let's go and look at how you set up your domain."